What is Salesforce?

Salesforce is more than the leading CRM platform in the world. A cloud-based system that helps companies manage customer relationships and data, including sales and marketing. Read what Salesforce is and how it fits your business.

Salesforce is more than a CRM: it’s a complete ecosystem covering every dimension of customer engagement. Choosing the right products is critical: invest too little and you leave potential on the table; invest too much and you pay for what you don’t need.

Products in the Salesforce ecosystem

We know the entire Salesforce’s portfolio and help you pick exactly the components that fit your needs.

  • Agentforce Sales (formerly Sales Cloud) — sales process management, lead and opportunity tracking, forecasting
  • Agentforce Service (formerly Service Cloud) — customer service management, case handling, knowledge base
  • Agentforce Marketing (formerly Marketing Cloud) — marketing automation, email, mobile, personalisation
  • Data Cloud — unifying all customer data into a real-time, unified profile
  • Agentforce AI — autonomous AI agents for sales, marketing and customer service
  • CRM Analytics — business intelligence visualisation and analytics
  • Experience Cloud — customer, partner and employee portals
  • Salesforce Platform — custom applications and integrations

How do we choose the right products?

Product selection is not about picking from a catalogue — it’s business analysis. We always start from your needs.

01

Needs assessment

We map your current processes, challenges and goals. What problem are we solving?

02

Product evaluation

We review the options and present a justified recommendation. We explain why each product fits — or doesn’t.

03

Licensing

We help negotiate the right Salesforce licences at the right price and scope.

04

Go-live

We implement the chosen products in a planned, phased and on-schedule manner.

Who is this for?

  • Companies considering moving to Salesforce and wanting to understand the product range
  • Existing Salesforce users considering adding new products
  • Organisations wanting to review their licence structure and optimise costs

Why Loikka?

  • 50+ Salesforce certifications — our team is one of Finland’s most certified
  • 300+ completed projects — experience across all industries
  • Finnish-speaking support — communication in your native language
  • Agile approach — you see results quickly, and we can adapt to changes
  • No black boxes — we document everything and train your team

Interested?

Tell us about your needs and we'll find the best solution together. The first conversation is free.

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